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Coming Soon Status and Clear Cooperation Rule

The National Association of REALTORS required all MLSs to adopt the following rule by May 1, 2020:
 
Section 1.01 Clear Cooperation: Within one (1) business day of marketing to the public, the listing broker must submit the listing to the MLS for cooperation with other MLS participants. Public marketing includes, but is not limited to, flyers displayed in windows, yard signs, digital marketing on public facing websites, brokerage website displays (including IDX and VOW), digital communications marketing (email blasts), multi-brokerage listing sharing networks (Facebook Groups), and applications available to the general public.
 
 
Please note that marketing includes verbal communication with other agents outside your office. This policy only applies to Residential listings.
 
The MLS Issues and Policies Committee has worked diligently on creating the "Coming Soon" status to help comply with this rule. Coming Soon listings do NOT syndicate (they don't go to third party websites from Rapattoni).

How "Coming Soon" listings will work in Rapattoni:

  • Choose which status you want the listing to be: Active or Coming Soon.
  • Enter an On Market Date: this is the date the listing will go from "Coming Soon" to "Active." If your status is "Coming Soon," this date cannot be longer than twenty-one (21) calendar days.
  • All fields required for an Active listing are also required for a Coming Soon listing, though some fields will not be active until the listing is Active (choosing Yes to fields like internet, realtor.com, IDX, etc.)
  • A picture is still required within seven (7) calendar days for Coming Soon listings just as it is for Active listings.
  • Coming Soon listings are searchable in Rapattoni, but they cannot currently be added to Client Portals or Carts.
  • An automated email alert will be sent to the Listing Agent three (3) calendar days before a Coming Soon listing is set to go to an Active listing.
  • Days on Market (DOM) begins with the On Market Date (OMD) for all listings.
  • Statuses available to a Coming Soon listing are Active and Terminated. Therefore, a Coming Soon listing cannot go straight to Under Contract or Sold.
  • If a listing was entered as a Coming Soon listing, regardless of current status, it cannot be re-entered as a Coming Soon listing for ninety (90) calendar days.
    • Example 1: A listing is entered as a Coming Soon, then Terminated (without going Active). The listing cannot be re-entered as a Coming Soon for ninety (90) days.
    • Example 2: A listing is entered as a Coming Soon, goes Active, then changes to ANY OTHER STATUS, the listing cannot be re-entered as a Coming Soon for ninety (90) days.
    • Example 3: A listing is entered as an Active listing, then is Terminated, Expired, Sold, Temp Off Market, etc., the listing CAN be entered as a Coming Soon listing. Cooperation Rule 

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